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CRM

A CRM your team will actually use

Low-click sales workflow with drag-and-drop pipelines, automated follow-ups, quotes, and an AI assistant that does the admin for you.

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OpSemble CRM dashboard showing pipeline value, open leads and activities due

What you get

Pipelines & deals

Drag-and-drop boards with configurable stages, probabilities and weighted forecasting, so you always know what's really going to close.

Leads that capture themselves

A key-authenticated web-form snippet feeds leads straight from your website, with scoring rules and one-click conversion into a contact, account and deal.

Contacts & accounts

People and companies with relationships, activity timelines, notes, tags and owners — plus CSV import/export and de-duplication when you need it.

Quotes & products

Build quotes from a product catalogue, linked to the deal, with line items and statuses from draft to accepted.

Campaigns & sequences

Reusable email templates and multi-step cadences that keep prospects warm without manual chasing, with reporting on what lands.

AI assistant built in

Search, create and update records in plain English — “convert the Voss lead and book a follow-up call” — with every change captured in the audit log.

Try the pipeline — right here

Drag deals between stages. Demo — sample data, resets on reload

Totals update live as you move deals. Pipeline:  ·  Weighted:
AI built in

Your pipeline, on demand

Ask the assistant anything about your deals and get grounded answers from your real data — then let it do the admin for you, with every change captured in the audit log.

The OpSemble AI assistant answering a question about pipeline value
Contacts & accounts

Everyone in one place

Contacts, accounts and their relationships — with activity timelines, notes, tags and owners, plus CSV import/export when you need it.

OpSemble CRM contacts list

More than a CRM — the platform underneath

The same tools that power CRM run across every OpSemble module: a client portal, a calendar, a way to model anything you like, and a visual workflow builder.

Customer portal

Give clients a secure, branded login to view quotes and shared records and interact with you — an external front door onto your CRM, with tokenised invites and no seat cost for your customers.

Calendar & meeting booking

A shared calendar for activities and meetings, plus public booking links that let prospects grab a slot — the appointments land straight against the right contact and deal.

Custom objects & fields

Model anything your business needs that isn't built in — assets, projects, subscriptions, memberships — as custom objects with your own fields, then link them to any record.

Visual workflow builder

Draw automations on a canvas: a trigger (record created, stage changed, on a schedule), branching logic, delays, and actions like email, task creation and webhooks.

Automation

Draw the follow-up, then never think about it again

The workflow builder turns your process into a diagram anyone can read. Fire a welcome sequence when a lead converts, chase a quote that's gone quiet after three days, create a task for the owner when a deal enters negotiation, or post to Slack when you win.

Delays, scheduled triggers and multi-step email sequences all run in the background — the same engine drives automations right across the platform, not just CRM. You can try the stage-gate and builder patterns on our Quality and home-page demos.

OpSemble workflow builder showing a lead-conversion sequence with a wait, an email and a task

One platform. Only the modules you need.

CRM is one switch in your OpSemble tenant — turn it on alongside Projects, HR, Health & Safety, Quality and Training. The AI assistant, custom objects, calendar and workflow engine work across all of them.

Explore related modules: Projects  •  HR  •  See how they work together

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